Top Three of MI6: Why Pick Only Three?!? Catch Lots More Tomorrow at MI6 2011!!
The 2011 MI6 Game Marketing Conference and Awards hits San Francisco’s Grand Hyatt tomorrow! Do you have your schedule set?
Leading up to the event, we’ve been running the top three session picks for MI6 Board members. Lee Rossini, director of US consumer and retail marketing for Xbox, finishes the series with a good point.
Very excited for this year’s conference. The content is tailored specifically for what product/brand marketers want to know. One of my team members mentioned his dilemma on this year’s MI6 conference: There’s too many good sessions and not enough time to see them all!
Lee Rossini
You can’t blame Rossini’s team. MI6 2011 attendees have an abundance of sessions to choose from, among them the keynote session by GM and creative director of Microsoft Game Studios, Kinect’s Kudo Tsunoda; an inside look at the future of interactive entertainment with the president of EA SPORTS, Peter Moore; a bold perspective on how video game skills and behavior impact game marketing by digital and branding queen, Cindy Gallop; the imminent humor and hijinks of president of Troma Entertainment Lloyd Kaufman’s interview by Definition 6’s expert-in-residence, Frank Radice, with the help of Def 6’s social media DJ, Jon Accarrino; plus, of course, the session everyone is talking about, Pecha Kucha, the lighting round of sessions where industry leaders like Tony Key, MI6 co-chair and Ubisoft’s SVP of sales and marketing, Geoff Keighley, executive in charge of publisher relations at Spike TV and the host and executive producer of GT.TV and Julie Shumaker, SVP and GM at RockYou Media, have 20 seconds to show 20 slides of material before they must exit stage right to make room for the next gaming guru. *Phew!*
By the way, if you were busy taking notes during a specific session and wish you could watch it again sans pen in hand (or visa versa), you’re in luck! Select MI6 2011 sessions will be available through our VOD service following the conference at no charge to attendees. So check back in after the conference for a refresher on your favorite talks cost free!
And if your MI6 2011 conference tickets still allude you, no problem! Just check in at the door of the San Francisco Grand Hyatt at 8:00 am this Thursday morning, April 7, to access a packed day of the best practices, insights and creativity the video game marketing community has to offer.
During these last few days before the conference, join the conversation, plan your session schedule and connect with other attendees, hop on to your MI6 2011 page now!
We look forward to seeing you at MI6 2011!
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